Interestingly, Chris compared the amount of time and effort spent working on his university thesis paper and his world domination manifesto. Both took roughly the same amount of time. But the former was read by only 3 people. His manifesto was downloaded more than 100,000 times.
When I read that, I was thinking, “That is so true!” My own thesis was read (presumably) by only 1 person, my advisor. My blog articles and this magazine are read by more than 1 person. Mathematically speaking, I’ve already done better. My work may not be as widely read as Chris’, but the concept is the same: more bang per word. Understand the result you’re going for.
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